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Search Engine
Marketing Services

Put your brand in front of customers who are already actively searching on Google, Bing, YouTube, or other search engines.

SEM Process & Strategy

Campaign Strategy

Set up your SEM campaigns on Google Adwords, Bing Ads, YouTube and other search engines. Define campaign goals, create conversion tracking in Google Analytics, geo-target your campaigns and drive targeted traffic to your website at the lowest cost-per-click possible.

Keyword Research

Find low-cost, high-converting keywords that your customers regularly use to find your business online. Set budgets, manage pay-per-click (PPC) keyword bids, and keyword match types to maximize your share of voice on the best performing search phrases.

A/B Testing

Tap into our in-house digital copywriting team to create winning copy for your SEM text ads that are on brand, on message, and designed to convert. Use proper calls-to-action and emotional triggers to generate more click-throughs. AB test your ad copy for the best conversion and response rates.

Tracking & Tools

Set up campaign conversion and revenue tracking in Google Analytics, as well as other third-party tools, to get real-time data for optimization. Create dashboard reports to pull API data from various tools and platforms and continuously optimize existing campaigns for maximum ROI.

FAQ's

About Search Engine Marketing

Our all-in-one SEM service handles your search engine marketing strategy from top to bottom: research, execution, testing and tracking.
Search engine marketing is the process by which you market your product or services to be visible in SERPs, or, search engine results pages, through paid search ads. Many things fall under SEM, like YouTube advertising, mobile app advertising, Google Ads campaigns, Bing Ads, PPC and bid management, contextual networks, display ad marketing and remarketing pixels.
Search engine marketing is your way to become visible in the oversaturated online market at the time when buyers are actively searching for your product or service. Search engine marketing allows you to be extremely precise in who you target. While SEO takes months to see results, with SEM your business can show up on the first page of Google within a couple of hours.
While there are no guarantees of achieving a certain ranking, the investment you make in optimizing your content is never a waste of time. Good SEO will help your website be discovered. At Vibrandt, we can help.
The cost of the SEM services varies based on media budget amounts as well as whether SEM is bundled with other search marketing services, such as SEO, local marketing, analytics or content development. Contact us for today for a customized plan!

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