Discount Pools Direct

Discount Pools Direct needed a website that could support a large product catalog, complex purchasing decisions, and a more guided online buying experience. Their previous Shopify setup limited how far they could customize product logic, financing options, and package-based checkout flows.

We built a fully custom WooCommerce website with advanced development at the center of the project. The custom Pool Builder walks customers through selecting a pool model, liner, accessories, upgrades, and installation options while dynamically adjusting pricing and available choices along the way. The site also supports financing applications, mobile-friendly checkout, product dependencies, and a scalable foundation for future growth.

The result is a powerful, conversion-focused e-commerce platform that helps customers confidently build and purchase a pool package online while giving the Discount Pools Direct team far more flexibility than their previous platform could provide.from start to finish—without making a single phone call.