NonProfit
2024
WordPress




Peer Initiative is a grassroots nonprofit focused on saving teen lives through peer support programs, suicide awareness education, mental health advocacy, and school-based outreach.
The website was built with sensitivity and accessibility at the center of the user experience. Visitors can quickly find crisis resources, learn about peer support and education programs, explore ways to bring Peer Initiative to their school, become involved as a peer, or support the organization through donations. The structure balances emotional warmth with practical navigation, helping each audience find the right next step without feeling overwhelmed.
The result is a mission-driven website that supports Peer Initiative’s lifesaving work while giving students, schools, families, and donors a clear, trustworthy place to connect.
Ken Brown
Founder
We dove deep into their brand goals to identify their goals for the client’s experience.Â
We crafted a custom design that reflects their brand’s story.Â
We built a fast, secure, and scalable WordPress website.
We tested across devices and launched a seamless new experience.Â
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