Lafayette, LA Based SEO Services

The time it takes to see results from SEO (Search Engine Optimization) can vary depending on several factors, including the competitiveness of the industry, the current state of the website, and the SEO strategies and tactics being implemented.

In general, it can take several weeks or even months to see significant improvements in search engine rankings and organic traffic. This is because SEO is a long-term strategy that involves optimizing a website’s content, structure, and user experience, as well as building high-quality backlinks and establishing authority and relevance within a specific industry or niche.

The cost of SEO can vary depending on several factors, including the size of the website, the industry or niche, the level of competition, and the specific SEO services and strategies your website needs

We measure the success through multiple metrics. You will get access to a live digital dashboard to view every single metric. Such as tracking your keywords positions, how many times it shows up in google, what the click through rate is. As well as on site data analytics such as how long the user spends on the site, what actions they are performing, if they turn into a lead by contacting you or purchasing a product. We also measure domain authority, google my business metrics and much more.

Organic search results refer to the listings on a search engine results page (SERP) that appear based on their relevance to the search terms entered by the user, without any payment being made to the search engine. These listings are generated based on the search engine’s algorithm and can’t be influenced by paid advertising. Organic search results are considered to be more trustworthy and authoritative since they reflect the relevance and popularity of a website based on its content and other factors. On the other hand, paid search results refer to the listings that appear at the top or bottom of a search engine results page (SERP) marked as ads. Advertisers pay for their listing to appear for specific keywords or phrases related to their product or service. These paid listings are designed to look similar to organic search results and can be influenced by the amount of money spent on advertising, the relevance of the ad to the search query, and other factors.

Google My Business (GMB) is a free tool provided by Google that allows businesses to manage their online presence across Google Search and Google Maps. By creating a GMB listing, businesses can provide their customers with important information such as their address, phone number, website, and hours of operation. This information appears in Google’s local search results when users search for businesses in their area. For SEO, having a GMB listing can help improve a business’s local search rankings. When a user searches for a business on Google, the search engine displays a map with the top local results. Having a verified and optimized GMB listing can increase the likelihood that a business appears in these results. Optimizing a GMB listing includes adding accurate and complete information about the business, including photos and reviews. It’s also important to keep the listing up to date, such as updating business hours during holidays and responding to customer reviews. By doing so, a business can increase its visibility in local search results, which can lead to more traffic and customers.

Acquiring hyperlinks from external websites to your own website is known as link building. These hyperlinks, or “backlinks,” are an essential part of SEO because they indicate to search engines, such as Google, that other websites perceive your content to be valuable, informative, and relevant to their audiences. Backlinks are used by search engines to assess a website’s authority and relevance. A website that has more high-quality and relevant backlinks is more likely to rank higher in search engine results pages for relevant keywords and phrases.